Tap into one of the fastest-growing fanbases in sports
The 2025 MLS season saw a 29% increase in viewership compared to the previous year. This surge in interest peaked with a record-breaking 4.6 million viewers for the 2025 MLS Cup.
Give your guests the premium soccer experience they’re searching for. Gear up for kickoff.
*MLS on Apple TV: Satellite and Streaming customers subscribed to BUSINESS ENTERTAINMENT™ PACK, BUSINESS XTRA PACK, COMMERCIAL ENTERTAINMENT PACK, COMMERCIAL XTRA™ PACK, COMMERCIAL CHOICE® PLUS or COMERCIAL MÁS ULTRA™ will have access to Major League Soccer at no additional cost. Actual number of games varies by market. Blackout restrictions and other conditions apply
Elevate your venue with the growing momentum of American soccer. Major League Soccer is now a top-tier attraction, ranking as the 6th most-watched league in the world in 2025. Access this and even more top-tier entertainment with a DIRECTV FOR BUSINESS package.
The 2025 MLS season saw a 29% increase in viewership compared to the previous year. This surge in interest peaked with a record-breaking 4.6 million viewers for the 2025 MLS Cup.
MLS delivers the audience that every business owner wants. The league boasts an incredibly young and engaged demographic, with 70% of viewers under 45.
The excitement doesn't stop at the regular season. MLS postseason broadcasts averaged 711,000 viewers per match in 2025, marking a 23% year-over-year increase across all platforms.
Give your guests exactly what they are looking for during the 2026 season (February – December).
Experience the MLS on Apple TV integrated directly on your business's big screens. Tune to Channels 9475–9490 to provide your guests with complete coverage for the 2026 season. Your lineup includes every regular-season match, the high-stakes Leagues Cup, the MLS All-Star Game, and the pursuit of the trophy during the Audi MLS Cup Playoffs, featuring:
Maximize your venue's foot traffic by broadcasting the world's most popular sport. With the daily action of MLS on Apple TV. Here is your complete 2026 guide.
League / Tournament | Event Dates | Channel | Channel Number | Available Packages |
|---|---|---|---|---|
MLS (Every Match) | Feb 21 – Dec | Apple TV | 9475 –9490 | Entertainment, & Xtra Packs |
MLS Next & Next Pro | Feb 21 – Dec | Apple TV | 9475 –9490 | Entertainment, & Xtra Packs |
Leagues Cup | Aug 4 – Sept 6 | Apple TV | 9475 – 9490 | Entertainment, & Xtra Packs |
As a DIRECTV FOR BUSINESS® customer, you gain exclusive access to the MVP Marketing Program, a powerful suite of tools designed to help you drive foot traffic and maximize the ROI of your soccer programming.
Own a bar or restaurant and want to stand out on matchday? FOX Soccer Plus brings the kind of games real fans actually show up for. While everyone else is playing the same matches, you’ve got the deeper cuts and international heavy hitters on screen.
Draw fans of Liga MX, Serie B, Copa do Brasil, UEFA Nations League, Coupe de France & more.
Show the biggest footy tourneys at home and abroad, including Copa America.
Set a TV or two to rugby or Australian rules football for the novelty and expat appeal.
Give fans a reason to stay until last call with live coverage from time zones all over the world.
How do I watch MLS matches in my business?
Get a DIRECTV FOR BUSINESS® programming package that includes the Apple TV lineup. Tune in Channels 9475–9490—your all-access pass to the action. You’ll get every regular-season match, plus the Leagues Cup and Audi MLS Cup Playoffs for all 30 clubs. Basically, if it’s MLS, it’s here.
How does an Apple TV membership work when I sign up through DIRECTV FOR BUSINESS?
Things have gotten simpler. The old “MLS Season Pass” is gone. Now, to watch MLS on Apple TV, you just need a qualifying DIRECTV FOR BUSINESS® package.
What DIRECTV FOR BUSINESS packages include Apple TV?
Just make sure your package includes ESPN—that’s the key.
How do I sign up, and what about cost or cancellation?
Easy—just call 1.800.580.5494 to pick a qualifying package with Apple TV. Since MLS is now part of the main lineup (not a separate pass), pricing and cancellation follow your regular DIRECTV FOR BUSINESS® agreement.
Do I still need the MLS Season Pass?
Nope! That standalone product has been retired. MLS content now lives under MLS on Apple TV and is included with qualifying packages.
What channel is MLS on DIRECTV?
When does the 2026 MLS season start?
It’s already on! The 2026 MLS season kicked off on Saturday, February 21, 2026, and the action is in full swing. Now’s the perfect time to tune in, catch up on the latest matches, and keep your customers engaged with live soccer all season long.
What DIRECTV FOR BUSINESS packages include MLS?
You can catch MLS on Apple TV, included for Satellite and streaming customers subscribed to BUSINESS ENTERTAINMENTTM PACK, BUSINESS XTRA PACK, COMMERCIAL ENTERTAINMENT PACK, COMMERCIAL XTRATM PACK, COMMERCIAL CHOICE® PLUS, or COMMERCIAL MÁS ULTRA.